Never without your favourite product: an ABC gift for you

What could be worse than being without your favourite product, the one that makes your daily beauty routine more enjoyable? It is precisely to avoid this unpleasant situation that Antica Barbieria Colla has come up with a new special initiative for all its customers:

  • From 21 January to 6 February, if you buy two items of your favourite product in our official store, a third one will be added to your order for free.

That’s right: Antica Barbieria Colla has decided to reward the loyalty of its customers with a truly unmissable promotion that will allow them to stock up on the product they love most, with a free gift that will certainly be appreciated.

Your favourite product as a gift

Lozione Capsico & Mentolo

What better opportunity than such an attractive offer to stock up on your favourite product? It is very simple to take advantage of the initiative: simply log on to our online store, find the product you wish to purchase, enter “2” in the “Quantity” field and then press the “Add to cart” button. Once you reach the checkout, when you finalise your purchase the third free item will automatically be added to your order.

The offer is valid for all products in the Antica Barbieria Colla catalogue but, remember, you must buy two of the same product. For example, should you wish to receive a third Capsicum and Menthol Lotion as a gift, simply add two items to your cart. On the other hand, the promotion does not apply to the purchase of different articles, nor does it extend to third-party sales: to take advantage of it, therefore, you must proceed on our digital shop.

More chances if you buy now

The initiative that Antica Barbieria Colla has reserved for its customers is intended for while stocks last. This means that the sooner you make your purchase, the greater the chance of finding your favourite product still available.

For any needs or information, you can contact Antica Barbieria Colla through the usual channels: at the email address info@anticabarbieriacolla.it or, again, through our social channels.

At Barbieria Colla tradition also means burning the hair weakest tips by fire

When a new customer calls our shop, one of the most frequently asked question is: “Can I get the fire haircut?”.

Unfortunately this is the wrongest thing to say, because we don’t cut hair with fire, and it would be quite a long shot to believe it’s even possible.

Therefore, today I would like to clarify the treatment we perform to strengthen the hair after cutting it with scissors.

Taking inspiration from the book “Antica Barbieria Colla ovvero la salute dei capelli” published by Feltrinelli in 1980 and written by Mr. Franco Bompieri, I will try to explain the purpose of our job.

Boldness and all the other hair and scalp issues are not a matter of therapy, but of prevention. We can’t make irreparably lost hair grow again, we can just take care of good hair and restore the damaged one. And this is what we have been doing at Antica Barbieria Colla for more than a century, since it is not enough to consider only the way the hair looks, but we need to understand what exactly we are dealing with and how to treat it.

There are several hair types: dry, frizzy, thin, curly, red, white, brown etc.

Our peculiar technique is particularly suitable to thin hair. Thin hair is very delicate and needs to always be clean; it can easily get oily and break, especially if too long.

This type of hair has to be cut with nothing more than a comb and a pair of scissors, if possible every 3 weeks.

After the haircut, it’s time for the curious fire:

using a wick with the right amount of wax so it doesn’t leak over the customer’s head, a small flame burns the hair tips just cut to seal it up in order to prevent split ends, which are quite common for thin hair.

As the flame moves past it’s immediately turned off by some skillful comb movements.

To better understand the reason behind this treatment, we need to talk about the hair structure.

The hair consists of:

a thin external cuticle of cells, one above the other like roof tiles,

the cortex, made of extended cells filled with a substance, keratin, whose fibers brought together into twisted bundles cause hair resistance.

With the flame, we are sealing the final part of keratin so it doesn’t easily flake off.

Abc-SerHair

The cuticle and the cortex are lifeless, because when it comes to hair life is founded in the follicles, some sort of small canals dug in the skin which have a little mass of cells at the bottom that keeps reproducing, being filled by keratin and dying.

Once the burning is over, we move to the scalp massage and cleansing and then to shampooing and lotion massage, but we’ll talk about it another time.

 

Hair washing frequency

One of the most debated topic, upon which also the industry professionals quite often do not agree, is the frequency of hair washing.

Despite the adage according to which hair daily washing causes it to get dirtier, for us at Antica Barbieria Colla the answer to those asking how often hair should be washed is easy: every day.

From our point of view what matters most is not only to have clean hair, but also a clean scalp.

Those who are familiar with us know for sure that the health of the hair is not just about the external structure, but also about the underlying scalp: as facial skin needs to be washed daily, so the scalp has to be cleaned every day from excessive sebum, smog residue and dead cells in order for it to breath freely.

Besides, we should not forget that massaging when washing contributes to reactivate the blood circulation, which provides nourishment to our hair.

For a proper daily hair wash we suggest to use a delicate shampoo specific to each type of scalp so to avoid dryness and irritation, rinse well with lukewarm water to remove residue and use the conditioner which helps protecting  hair shafts from environmental damage.

The expert’s tip is also to have a final rinse with cold water, thus ensuring a lash to the skin, which  proves always useful to reactivate blood circulation in the scalp.