Revitalised hair and a flawless shave: two ABC bestsellers for you

The attention to hair and shaving represents two of the most important aspects of daily male grooming. The chance to show off always healthy, voluminous hair and smooth, irritation-free skin certainly makes a difference in one’s appearance to others. For this reason, Antica Barbieria Colla has decided to offer its loyal clients an exciting initiative on two true bestsellers:

from 1st to 15th November, by purchasing the Capsicum and Menthol Lotion or Apricot Hull Aftershave, customers can enjoy a 15% discount on the price.

A unique opportunity to enhance daily routines involving hair and shaving or to become familiar with two of ABC’s most popular products.

Capsicum and Menthol Lotion: always strong and revitalised hair

There are many reasons why hair may appear lacklustre, lacking vitality and shine: daily stress, exposure to the elements, and the use of overly harsh cleansing products. However, with Antica Barbieria Colla’s Capsicum and Menthol Lotion, it is possible to revitalise hair, strengthening it with the combined action of two traditional ingredients.

Born from an idea of Franco Bompieri during a trip to Sicily, the Capsicum and Menthol Lotion blends the regenerative power of capsicum with the refreshing effect of menthol, stimulating scalp circulation. This not only promotes the growth of stronger, healthier, and shinier hair but also helps to encourage regrowth when hair is weakened and fragile.

By taking advantage of Antica Barbieria Colla’s offer, you can purchase the Capsicum and Menthol Lotion with a 15% discount.

Apricot Hull Aftershave: a smooth shave

The act of shaving can put facial skin under stress, due to the mechanical action of the razor. Because of this, the skin can often become red and irritated after shaving. The Apricot Hull Aftershave helps prevent these uncomfortable outcomes, leaving the skin nourished, soft, and protected.

The credit goes to the product’s vitamins and fatty acids, with a formula suitable for the most sensitive skin.

Similarly, by taking advantage of ABC’s offer, you can purchase the Apricot Hull Aftershave with a 15% discount.

And that’s not all: by signing up for Antica Barbieria Colla’s newsletter, you can stay updated on all product news, including any related promotions.

Shaving soap: how to use it

Shaving soap is an invaluable ally of all those who wish to achieve a gentle shave, greatly limiting the risk of causing cuts and irritation. Its function is to generate enough lather to facilitate the passage of the blade, leaving the skin perfectly smooth.

Although shaving soap is less common today than practical lather, the benefits that derive from its use are considerable, especially in terms of well-being and hydration. The soap, in-fact, is able to transform shaving into a pleasant and relaxing routine, mitigating the aggressive action of the razor and preventing redness thanks to the combined action of unsaturated and polyunsaturated fats that boast a gentle emollient effect.

Shaving steps with shaving soap

Shaving soap creates the ideal conditions for shaving, respecting the characteristics of the most sensitive skin. In order to use it, it is necessary to have a special shaving brush, which must be inumidated thoroughly in warm water. Here is the procedure in detail:

fill a bowl with warm water and let the brush soak for a few minutes to soften the bristles;
wring out the brush to remove excess water, leaving the bristles damp but not dripping;
rub the brush over the soap in fine circular motions and apply the lather to the face, making continuous circular motions until it forms a white, thick, creamy mousse;
proceed with shaving.

Alternatively, it is also possible to use a shaving bowl in which to lay a large enough flake of soap, dipping the wet brush into it.

Shaving soap also in cream form

Antica Barbieria Colla has also created a convenient cream solution for those who want to take advantage of the practicality of a ready-made product, and, of course, of the highest quality. The Almond Oil Shaving Cream, prepared according to the original 1945 recipe, protects and softens the skin thanks to the action of unsaturated and polyunsaturated acids, creating the perfect conditions for shaving. Moreover, it reduces redness due to its soothing effect.

Discover all shaving products on the Antica Barbieria Colla online shop!

Artisanal shaving soap: why should you prefer and use it

A fundamental ingredient of traditional shaving, shaving soap plays a crucial role in achieving an optimal result and preparing the skin for the passage of the blade.

An artisanal shaving soap, in particular, is made by hand following ancient recipes that call for the use of components that are predominantly of natural origin, while leaving aside chemical components that can prove aggressive to the epidermis.

When it comes to choosing a shaving soap, in fact, preferring artisanal variants always proves to be the most effective choice to rely on a delicate formulation free of potentially irritating elements, especially if you rely on recipes created ad hoc by experts in the field.

Artisanal shaving soap: features and benefits

Why is it worth opting for an artisanal shaving soap? Compared to mass-market products, this type of soap helps to soften the skin in a gentle way by moisturizing and creating a real protective barrier, which can facilitate the passage of the razor blade by zeroing the risk of irritation and redness.

Artisanal soap also ensures a delicate fragrance thanks to the presence of essential oils.

How to use shaving soap

Shaving soap comes in a few variations, to be chosen according to individual shaving preferences:

the shaving soap, which has a solid consistency and on which you can rub the brush in order to generate a lather to be applied to the face before shaving;
the cream soap, easier to use always making use of the shaving brush previously moistened.

The next step is always the passage of the razor, which will glide over the face smoothly and gently.

Which homemade shaving soap to buy

Among the shaving products created ad hoc by Antica Barbieria Colla, you cannot miss the artisanal shaving soap, available in two different formulations:

the Almond Oil Hard Shaving Soap, enriched with almond oil, which with its high content of unsaturated and polyunsaturated fats moisturizes and has an emollient effect on the skin, softening beard hair and creating the right conditions for shaving even in the case of the most sensitive skin;
the Almond Oil Shaving Cream, still prepared according to the traditional recipe from 1945, again taking advantage of all the beneficial properties of almond oil.

Discover all of Antica Barbieria Colla’s products for traditional shaving on the online shop!

September of care and beauty, with the new ABC Offer

September is traditionally the month dedicated to body care and restoring your beauty routine after the summer break. The long weeks of exposure to the sun and the weather elements may have put your hair, beard, and skin under excessive stress, so it’s time to take advantage of an intensive treatment. How? By taking advantage of the new ABC Offer reserved for subscribers to our newsletter!

From September 7th to September 24th 2023, when you purchase two of your favorite products, you’ll receive a third one at no additional cost.

This initiative is valid only for purchases made on our official online shop and on a selection of products.

Get back on track in September: products on offer

Returning from holidays and getting back to your normal routine can be challenging for everyone, especially when you look in the mirror and find your hair weakened by sun exposure, your skin irritated, and your beard dry and unruly. So why not take the opportunity to stock up on your favorite products and start an intensive treatment?

The news ABC Offer is available for the following products:

Must-haves for September

Antica Barbieria Colla’s product line offers solutions for every aspect of men’s care and beauty. For example, in September, you can consider a new beauty routine based on three products, perfect for taking care of your hair, skin, and shaving needs:

Capsicum & Menthol Lotion: essential for strengthening hair after exposure to summer elements, promoting hair growth. Its energizing effect improves blood circulation in the scalp while providing a refreshing sensation;
Hyaluronic Acid&Caffeine Face Cream: after the sun and sunburn, your facial skin needs a specific treatment. That’s where a treatment based on hyaluronic acid comes in, with its toning and wrinkle prevention properties, along with caffeine to stimulate cell regeneration;
Apricot Hull Aftershave: after summer, your skin may be more prone to redness and irritation, so it’s essential to protect it with a soothing, soothing, and regenerating solution after shaving.

New edition, same quality

A small update for all Antica Barbieria Colla customers: the Almond Oil&Aloe Pre-Shave Cream has a fresh new look. The beloved ABC product now comes with a completely revamped packaging made of high-quality cardboard.

New design, but the same high quality: the ideal solution for moisturizing the skin before shaving and preventing irritation, thanks to the emollient and protective properties of almond oil and aloe.

Aftershave: why should you choose milk and how to use it

The application of an aftershave milk is an essential step to be taken after shaving, a phase that is of considerable importance in order to moisturize and flush the skin optimally.

In fact, just a few drops of aftershave milk are enough to prevent irritation caused by the passage of the blade, but also to counteract possible redness.

Choosing the right aftershave, however, may not be easy, especially if the goal is to tailor a specific product to individual needs.

How to choose the aftershave: all the types

There are aftershaves available on the market characterized by various formulations:

aftershave lotion, with a very liquid consistency and usually astringent effect, generally suitable for oily skin;
aftershave gel, easy to absorb with a cooling and soothing effect;
aftershave milk, perfect for providing hydration and preventing redness that can occur after shaving, easy to apply due to its light, non-oily consistency.

The choice of aftershave, moreover, is also based on its particular fragrance. Products based on natural extracts, for example, boast a delicate but persistent essence that makes the application of the product even more pleasant.

Aftershave milk: benefits and products

Focusing on aftershave milk, what is most appreciated by those who choose to use it is certainly the formulation that is halfway between liquid and creamy, ideal for those looking for a light product that can be applied quickly and makes the skin soft and silky, all year round.

The aftershave milk also helps to flush out even the most delicate and dry skin, giving a long-lasting feeling of well-being.

Antica Barbieria Colla offers different aftershave milks designed to meet different needs and preferences, products with different fragrances that have a common denominator: the artisanal formula, based on an ancient tradition:

Almond Oil Aftershave Milk: thanks to the presence of almond oil, it gives softness and hydration, reducing irritation and tightening pores at the same time;
Green Tobacco Aftershave Milk: in addition to calming, moisturizing and refreshing the skin, the product contains tobacco essence, extracted from the fermented leaves of the plant, which generates a feeling of warmth and well-being, giving strength and energy;
Red Sandalwood Aftershave Milk: The light, silky texture is complemented by the woody, exotic aroma extracted from red sandalwood, often used in aromatherapy to harmonize the senses.

Discover all of Antica Barbieria Colla’s shaving and beard care products at the online shop.

Traditional and Italian shaving: how it works and differences

Regardless of the technique used, whether traditional shaving or Italian shaving, the moment dedicated to beard and facial care should always be characterized by relaxation and well-being, choosing the most suitable products to meet individual needs.

In fact, shaving should never be done in a hasty and sloppy manner, both to ensure maximum safety and to benefit from all the advantages that can come from an ad hoc treatment, especially if performed by experienced hands.

Focusing on the different shaving techniques, the traditional and Italian shaving variants always guarantee optimal results, however they differ in some specific aspects.

Traditional shaving: how it works

Traditional shaving has very ancient origins and is basically based on the use of water, shaving foam or soap and brush, razor and aftershave.

The tool used for shaving, in particular, can be the safety razor or the straight razor: the former is specially designed to protect the skin from possible cuts by creating a minimum distance between the blade and the epidermis, while the latter requires considerable skill and handling.

Italian shaving: steps and products

Italian-style shaving, practiced at the Antica Barbieria Colla workshop since 1904, is a longer and more elaborate treatment aimed at generating numerous benefits. This technique consists of several phases:

massage with pre-shave cream;
application of a warm cloth to facilitate the opening of the pores;
application of shaving soap with a special brush, making circular movements;
shaving;
soothing massage with aftershave and placement of a warm cloth on the face, followed by the final massage with aftershave milk.

How to achieve a perfect shave

How to achieve a perfect shave even at home without giving up the benefits of a dedicated treatment? To meet this request, Antica Barbieria Colla makes available in the store and on the online shop all the products used in the store, including:

the Almond Oil & Aloe Pre-Shave Cream, for example, is specially designed to massage the face before shaving, preventing skin irritation and defending the skin from the aggression of the razor;
the Almond Oil Shaving Cream, thanks to its high content of unsaturated and polyunsaturated fats, helps soften the skin, facilitating the subsequent shave;
the Apricot Hull Aftershave is rich in vitamins and essential fatty acids, an ideal mix to soothe, tone and refresh the face after shaving;
finally, the Almond Oil Aftershave Milk reduces irritation and tightens pores after a close shave, refreshing the skin for a long time.

Hyaluronic acid: benefits for men’s skin

Hyaluronic acid is a molecule found in skin tissue that is necessary to preserve the elasticity and hydration of the epidermis. Although this substance is produced by the body throughout life, with advancing age the concentration of hyaluronic acid tends to gradually decrease causing the appearance of wrinkles and loss of firmness.

Fortunately, to remedy the physiological decline in hyaluronic acid production, it is possible to use skincare products created specifically to supplement this valuable element, ensuring optimal hydration for the skin.

All the benefits of hyaluronic acid

Hyaluronic acid proves to be a valuable ally for taking care of the skin of the face and body on a daily basis.

Men’s skin, in particular, is prone to dehydration caused not only by age-related changes but also by the action of external agents, such as sun, wind, low temperatures, and pollution, which compromise the natural softness and smoothness of the epidermis.

The benefits of hyaluronic acid also occur during the delicate shaving phase, helping to prevent possible redness and to regenerate facial skin optimally.

Hyaluronic acid, in particular, boasts specific properties:

retains water molecules in the epidermis, keeping it soft and supple;
restores the water balance in the more superficial layers of the skin;
stimulates the production of collagen, a protein capable of ensuring skin firmness and turgor;
counteracts skin aging, filling in wrinkles and minimizing signs of aging;
soothes irritation caused by shaving, toning and granting a pleasant feeling of relief.

Hyaluronic acid on men’s skin: products and tips

To make up for the loss of hyaluronic acid and ensure maximum hydration of the skin, it is very useful to set up skincare based on the supplementation of this specific component.

Aware of the benefits generated by hyaluronic acid, Antica Barbieria Colla has included this precious ingredient in the formula of some products designed for male skin care:

Hyaluronic Acid&Caffeine Face Cream, is based on the perfect combination of the two substances that act synergistically to moisturize, dispense volume, delay the formation of new wrinkles and tone for a long time;
Enlightening Aftershave Gel, boasts the presence of Aloe, Apple extract, Caffeine and Witch Hazel extracts that prevent the appearance of redness and irritation. Created in a limited edition in collaboration with Scintilla, the gel makes the most of the virtues of hyaluronic acid to deeply moisturize giving skin that is always glowing and even.

Your perfect style, with the renewed ABC products

Spring has finally arrived, bringing some exciting news for all the passionate customers of Antica Barbieria Colla: after our renewed beard products, other ABC solutions are now available in a new edition. Elegant packaging and the great quality that has always distinguished our brand, to achieve a perfect style:

from shaving to hair care, three classics from Antica Barbieria Colla are now available in a new and elegant version!

The shaving ritual, now renewed

The first novelty of Antica Barbieria Colla embraces one of the most requested products by our customers: the Almond Oil & Aloe Pre-Shave Cream. Available in the new and elegant cardboard packaging, it offers an even more satisfying experience for the daily shaving ritual. A moment of well-being to be dedicated every morning when, in front of the mirror, you prepare yourself for the day’s commitments.

Designed to massage the face before shaving, it helps prevent skin irritations, soften the beard, and defend the skin from the aggressive action of the razor. All of this is made possible by the components of this cream: almond oil and aloe, two elements with well-known emollient and nourishing properties, but also anti-redness and refreshing. Ideal for those who love to shave every day and, not least, for those with sensitive skin.

Always perfect hair, with Antica Barbieria Colla styling

What could be more important than caring for your hairstyle, to show off an always impeccable look and feel confident about your appearance? Styling is also a ritual that is repeated consistently and carefully every day. However, to maintain the desired hairstyle for a long time and throughout the day, you need the right products. Like those that Antica Barbieria Colla has decided to renew, starting from the refined packaging, for a top-notch experience. But what are the solutions not to be missed?

Black Fig Hair Gel: ultra-light and water-based, it offers the possibility to take advantage of a natural hold, long-lasting and designed not to weigh down the hair. In fact, the hair remains soft, and it doesn’t appear static: this means that, throughout the day, you can maintain your favorite hairstyle without any problems;
Extra-Strong Fixing Hair Wax: it allows you to shape your hair according to your preferred style, thanks to the aloe juice in the wax. The hold is long-lasting, offers a glossy finish, and its non-greasy texture allows you to achieve a beautiful wet effect without greasing.

The renewed Antica Barbieria Colla products are already available on our official store and at the via Gerolamo Morone shop: take advantage of it immediately.

ABC tips for a perfect look during Valentine’s Day

Valentine’s Day is here again and couples, as tradition dictates, will experience an intense moment of love this evening. Whether it is a candlelight dinner, or a romantic moment to be lived within the four walls of the home, taking care of your appearance is essential. Especially for men who naturally want to look impeccable to their partners.

Antica Barbieria Colla has therefore thought of a series of tips to make your look impeccable, for an evening that is unlikely to be forgotten. And obviously with the products of its line, taking advantage of out latest active promotion: by purchasing two or more products, you are entitled to a new product in the practical 30 ml travel size format: find out all the details.

Try a New ABC Product

Until 27 February, “Try a New ABC Product”, the new promotion of Antica Barbieria Colla, is active on the online store: by purchasing 2 products you receive a free travel size of your choice, while by purchasing three you get 2 travel sizes as a gift.

An opportunity not to be missed to buy your favourite products and discover new ones, receiving the practical and elegant travel sizes. To take part in the promotion, simply put 2 or 3 products of your choice from the hair, beard, shaving and cologne lines into your shopping cart, indicating in the “notes” field during check-out which products you would like to receive in travel size format.

Valentine’s Day: which product should you use for an impeccable look

But which products should be used, for a truly flawless Valentine’s Day look?

Scintilla, Enlightening Aftershave Gel in Limited Edition

It is the first novelty 2023 from Antica Barbieria Colla and is finally available: the Enlightening Aftershave Gel, in the Scintilla Limited Edition, is a unique product created by Francesca Bompieri, owner of Antica Barbieria Colla, as the debut of the future Shining Men Beauty Collection.

Presented in precious “Scintilla” packaging and enriched with Swarovski crystals, like the furniture collection of the same name designed by Sonja Vizzini, the Enlightening Aftershave Gel is characterised by a silky texture and boasts an easily absorbed formula rich in active ingredients: aloe, apple extract, caffeine, witch hazel extracts.

For strong, healthy hair: Capsicum & Menthol Lotion

Characterised by its unmistakable fragrance, Capsicum & Menthol Lotion is one of Antica Barbieria Colla’s best-selling products. Its composition was devised by Franco Bompieri to strengthen hair and promote its growth in a natural way. Massaging a few drops of lotion directly onto the still damp scalp can actually stimulate blood circulation.

Cologne 1: Sparkling and delicate fragrance

Perfect for those who loves citrusy fragrances, Cologne 1 is a perfect mix of sophisticated accords, floral notes, musk and patchouli. Among the colognes of Antica Barbieria Colla, it is also the most loved by the female public.

Perfect shave with Red Sandalwood Aftershave Milk

Excellent for reducing irritation after shaving, Red Sandalwood Aftershave Milk helps to tighten pores, calm, moisturise and refresh the skin. It is characterised by its intense and exotic aroma, extracted from red sandalwood.

A soft beard with Jojoba Oil Beard Conditioner

Jojoba Oil Beard Conditioner provides adequate nourishment for beard hair, helping to make it soft, shiny and easy to comb. The key ingredient is Jojoba Oil, a valuable source of vitamins and minerals such as zinc.

Try a new ABC Product and shine with Scintilla

It is a February full of deals, the one that Antica Barbieria Colla has planned for its customers. In fact, a new promotion will allow everyone to try the products of our line and, at the same time, to stock up on their favourite beard, hair, shaving and cologne solutions. And that’s not all, as the Enlightening Aftershave Gel is finally available again in Limited Edition.

But what novelties await ABC customers? Everything starts with “Try a new ABC product“, the initiative that allows everyone to try out products of their choice from our line:

from 13 to 27 February, by purchasing two products you will receive a free travel size of your choice. And if you buy three products, you will receive two free travel sizes.

Indispensable for having your favourite products available at all times while you are away from home, the practical 30 ml travel sizes are the ideal solution not only for never neglecting beard, hair and shaving care, but also for trying out products you have not had the opportunity to buy in the past.

Our Enlightnening Aftershave Gel in back in Limited Edition

The promotion that starts today is the perfect opportunity to buy the limited-edition Enlightening Aftershave Gel, Antica Barbieria Colla’s first 2023 novelty launched at the beginning of January.

Conceived by Francesca Bompieri, owner of Antica Barbieria Colla, the Enlightening Aftershave Gel is the first product of the future Shining Men Beauty Collection and comes in the precious “Scintilla” packaging, enriched with Swarovski crystals in style with the furniture collection designed by Sonja Vizzini.

The Enlightening Aftershave Gel allows you to indulge in a complete beauty treatment while shaving, thanks to its silky texture and special easy-absorbing formula rich in active ingredients: aloe, apple extract, caffeine and witch hazel extracts.

Receive a free travel size when you buy ABC products

Joining the promotion “Try a New ABC Product” is very simple: just explore the official online shop of Antica Barbieria Colla and place in the cart 2 or 3 products, to choose from the hair, beard, shaving and cologne lines.

During check-out and payment, you must indicate in the “order notes” field which products you would like to try in the travel size format, so that you can receive them as a gift, together with those purchased in the standard format.

Beard, hair, shave: choose your favourite products

Which products can you buy on our online shop? You’ll be spoilt for choice, here are some suggestions:

those who want to take care of their hair every day, can take advantage of the promotion to buy, for example, the Mallow Shampoo in combination with the Capsicum & Menthol Lotion, by far the best-selling product at Antica Barbieria Colla;
for a perfect shave, on the other hand, you can use the Almond Oil Shaving Cream and then apply the Almond Oil Aftershave Milk to reduce irritation, tighten pores, moisturise and refresh the skin;
the Darkwood Beard Shampoo is ideal for deeply cleansing the beard and moustache, leaving the hair soft and ensuring adequate nourishment by then applying the Jojoba Oil Beard Conditioner.

Explore our online store and take advantage now of our promotion. To stay informed about the latest news from Antica Barbieria Colla, all you have to do is subscribe to our newsletter.

Never without your favourite product: an ABC gift for you

What could be worse than being without your favourite product, the one that makes your daily beauty routine more enjoyable? It is precisely to avoid this unpleasant situation that Antica Barbieria Colla has come up with a new special initiative for all its customers:

From 21 January to 6 February, if you buy two items of your favourite product in our official store, a third one will be added to your order for free.

That’s right: Antica Barbieria Colla has decided to reward the loyalty of its customers with a truly unmissable promotion that will allow them to stock up on the product they love most, with a free gift that will certainly be appreciated.

Your favourite product as a gift

What better opportunity than such an attractive offer to stock up on your favourite product? It is very simple to take advantage of the initiative: simply log on to our online store, find the product you wish to purchase, enter “2” in the “Quantity” field and then press the “Add to cart” button. Once you reach the checkout, when you finalise your purchase the third free item will automatically be added to your order.

The offer is valid for all products in the Antica Barbieria Colla catalogue but, remember, you must buy two of the same product. For example, should you wish to receive a third Capsicum and Menthol Lotion as a gift, simply add two items to your cart. On the other hand, the promotion does not apply to the purchase of different articles, nor does it extend to third-party sales: to take advantage of it, therefore, you must proceed on our digital shop.

More chances if you buy now

The initiative that Antica Barbieria Colla has reserved for its customers is intended for while stocks last. This means that the sooner you make your purchase, the greater the chance of finding your favourite product still available.

For any needs or information, you can contact Antica Barbieria Colla through the usual channels: at the email address info@anticabarbieriacolla.it or, again, through our social channels.

Enlightening Aftershave Gel: the new limited edition by Antica Barbieria Colla

To inaugurate this 2023 in a sparkling manner, Antica Barbieria Colla launches the first product of its Shining Men Beauty Collection. It’s an absolute novelty, designed for all those who want to achieve a perfect shave by completing their beauty routine with an exclusive product: the Enlightening Aftershave Gel.

This Antica Barbieria Colla novelty was presented for the first time during the Sparkling Night event: an evening organised last 14 December by the commercial realities of Via Morone, in Milan, to celebrate Italian craftsmanship in all its forms.

Enlightening Aftershave Gel: softness and an extra shine effect

Created by Francesca Bompieri, owner of Antica Barbieria Colla, the Enlightening Aftershave Gel is characterised by an extra shine effect suitable for all skin types. Based on a formula that harnesses the benefits of aloe, apple extract, caffeine and witch hazel extracts, the Elinghtening Aftershave Gel has a very fresh consistency, ensures rapid absorption and offers daily benefits:

prevents redness and irritation caused by the razor, thanks to the presence of hyaluronic acid, which deeply moisturises the epidermis;
its silky texture helps to brighten the face and make it even, while also giving a pleasant sensation of freshness.

Responding effectively to the demand for hand-crafted products that combine the usual moisturising and emollient properties with an illuminating action, the Enlinghtening Aftershave Gel is a real must-have that transforms shaving into a complete beauty treatment.

For excellent results, it is also possible to precede the shave with a pleasant facial massage using our Almond Oil & Aloe Pre-Shave Cream, then continuing with the application of Almond Oil Shaving Cream to limit the aggressive action of the razor.

The new Enlightening Aftershave Gel is available, while stocks last, from 4 January on the official online shop of Antica Barbieria Colla and, again, at the shop in via Morone. It will also be possible, on request, to try the treatment in the barbershop.

Sparkling Night: Made in Italy craftsmanship on stage

To celebrate the launch of the new Enlightening Aftershave Gel and the successes of the “Sparkling” collection, the architect and interior designer Sonja Vizzini – together with the shopkeepers of Via Morone – promoted the Sparkling Night event, staging a private dèfilé that featured:

the new Vizzini collection of screens covered in crystal and silk fabric
Daniela De Souza Couture‘s sparkling custom-made evening gowns made entirely by hand from the highest quality fabrics;
the precious jewellery handmade by skilled craftsmen in the Ghezzi workshop, which celebrates its 50th anniversary this year;
the red pret-à-pôrter by Valeria Ferlini.

For the occasion, the Englightening Aftershave Gel was presented in a precious packaging enriched with “Scintilla” details, the world’s first collection of furniture covered entirely in Swarovski crystals, designed by Sonja Vizzini herself.